WWF Logo History and Evolution Story of WWF

WWF Logo History

the sector flora and fauna Fund originated in 1961. It became based by means of a set of fanatics, who signed the Morges Manifesto. A large panda named Chi-Chi, which had joined the London Zoo in 1961, changed into selected as a image for the WWF logo.

Meaning of WWF Logo

right after the WWF’s inception, it changed into determined that there was no higher way to represent the fund’s aim of maintaining wildlife than through the photograph of a adorable and appealing animal, which changed into endangered as well. The Panda is one and handiest image WWF has ever used as a emblem. Over the decades of its life, the WWF brand has gone through several adjustments. The 1961 emblem sported the Panda enclosed in a circle. Later that year the brand was changed: the circle turned into gone, and the picture grew crisper. the next change befell in 1978: the size of the photograph extended a touch. In 1986 a new edition was popular: the Panda ‘stood up immediately’ and ‘looked you in the eye’.

Emblem of WWF Logo

the new logo featured the WWF acronym beneath the Panda. The 2000 WWF brand was the same except a bit bolder font.

WWF Logo’s Font

The brand uses a sans serif font, that’s near Zar Brush Gothic normal.

WWF Logo’s Color

As peter Scott – one of the founders – confessed, they chose the black-and-white animal to reduce printing prices.

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